Custom printed bags are an effective, efficient, and yet, often-overlooked marketing tool. Here is how they can benefit your business.
Custom Printed Bags | How They Can Help Your Business
1. Acts as an Effective Marketing Tool
One of the greatest benefits of using custom printed bags is they are extremely effective marketing tools.
Giving customers custom bags that carry your brand or logo also gives your company advertising. Customers leaving your store carrying those bags act like walking advertisements of your business.
It allows your brand to tap into a huge base of potential clients with every bag you distribute. The more the public sees your brand around, the more it becomes a trusted shop people will choose.
Packaging clients’ purchases in custom printed shopping bags, for example, ensures you that people will see it until they get home. Plus, they will also surely keep the bag and reuse it later on for a variety of reasons.
This 10oz Basic Cotton Canvas Zippered Tote Bag is perfect for exactly just that. This is a great give away for retail businesses as their customers can use it to store their purchases every time they shop.
2. Attracts Attention
Compared to plain bags, custom printed bags attract way more attention.
Having bags designed with bright colors or printed with your logo creates a far more eye-catching effect. Making sure the bags are made of high-quality materials ensures you that your customers will proudly use them.
This Non-Woven Document Bag is perfect for carrying everyday documents around. It comes in bright colors that will surely catch the attention of people around it.
3. Lets Your Clients Know What Your Company Is About
A lot of businesses utilize custom printed bags to let customers know what they are about.
More than familiarizing the general public with one’s logo, it is also important for them to know exactly what the company is all about. Emblazoning retail bags with the business’ values and brand messages gets that message across.
This Matte Laminated Bag can do exactly just that. It provides a classy, matte finish to the bag, making it perfect for sending those who see it a sincere message.
4. Gives Your Image a Boost
Regardless of a company’s profit margin, people generally associate custom printed bags with high-end stores and boutiques.
Adjusting one’s packaging is necessary for businesses who want to take it to the next level. This should go hand in hand when the company decides to revamp its image or relaunch its website or perform similar activities.
When it comes to the bags, design it for the clients you want, not just for the clients you have. If you want to attract clients who regularly attend meetings, conventions, and the like, then give them a bag they can use.
This Hayden Convention Briefcase is the right fit for those kinds of customers. It has a large front opening, a pen pocket, a set of lower card pockets, and even a side mesh water bottle pocket great for attending that next big convention.
What is best about these custom printed bags is they do not necessarily have to cost a fortune. In fact, in large quantities, one can often purchase them at an even lower price and with a quick turnaround time as well.
The 80gm Insulated Lunch Bag is a great example of this. The company’s customers will most likely use this for work on a day-to-day basis.
These small bags are cost-effective ways of getting a company’s branding out there. Not only does it strengthen the company’s relationship with its existing customers but also markets it to their target audience.
6. Saves You a Lot on Storage and Transportation
Logistically speaking, bags are great for businesses as they can be economical in terms of inventory costs. The space it takes to store even 10,000 of these Quart Size Travel Carriers, for example, is a lot less than the space it would take to store a thousand metal tins or glass mugs.
The same goes for transportation.
To transport even 1,000 glass mugs would require several trips using a truck. A thousand of those travel carriers, on the other hand, would fit in the trunk of a sedan in one go.
7. Helps the Environment
Custom printed bags are also a great way of telling your customers that you care about nature. Compared to plastic bags, these are easily reusable and recyclable.
Today’s customers are eco-conscious and savvy. A lot of them will notice when your company makes efforts to go out of its way to help in saving the environment.
Additionally, companies that still use plastic bags, straws, and the like these days are extremely frowned upon. This is why more and more businesses are shifting towards a more eco-friendly way of doing business.
Giving out some of these Small Drawstring Backpacks, for one, is a great way of helping substitute plastic bags. It is lightweight and at the same time, more durable than the traditional method of packaging purchases.
Besides its marketing advantage, you are also doing your part in reducing plastic waste and investing in the future of the world. It is never bad to help in this fight.
8. Comes in All Shapes, Sizes, Colors, Styles
Regardless of the purpose, these bags come in all shapes and sizes, colors and styles, and for all intents and purposes as well.
Whether it be a simple Document Sleeve with Zipper, a Rhythm Messenger Bag, or one of these Transparent Toiletry Bags, companies have numerous options to choose from when it comes to giving away custom printed bags.
9. Holds Other Giveaways
The only thing customers like more than giveaways are more giveaways. Custom printed bags can be used by customers to hold other promotional items you might be thinking of giving out during a party or an event.
On your next company event, why not give out one of these Sling Backpacks? They can help attendees of the event in carrying prizes, promotional items, flyers, and other things you might want them to bring home after your presentation.
In today’s highly competitive market, it is important for every business to invest in smart, efficient, and cost-effective marketing tools. Custom printed bags should not be overlooked if you want to have an edge over your competition.
Logo X has a vast collection of such promotional items, corporate gifts, and giveaways that can get the job done. For more info about our company and the products that we offer, browse through www.LogoX.com.
Do you have other questions about how custom printed bags can help promote your business? Ask us in the comments section below!
- The Perfect Promotional Bags To Take To An Exhibition
- Custom Promotional Products That Made An Impact At Trade Shows
- Logo Printing On Promotional Chocolates And Printed Candies